Video Production Team Scaling Multi-Editor Workflows
Company Situation
The company operates in the video production space with a growing team focused on creating high volumes of video content. Their workflow involves multiple shoots per day, working with raw video files from professional cameras, and managing a sizable library of media assets. The team’s goal is to establish a streamlined process to efficiently manage, proxy, and edit long-form video content using collaborative tools.
Existing Workflow
Currently, the company uploads large raw video files (MXF format, approximately 50 GB total per project) from multiple daily shoots into cloud storage solutions such as Google Drive. They attempt to use Shade to ingest these raw files and generate proxies for editing. However, due to performance issues, they resort to creating proxies externally in Adobe Premiere Pro and then uploading those proxies for team access.
Issues with the Existing Workflow
Uploading raw video files directly into Shade takes excessively long (over 24 hours), causing significant delays.
Shade’s proxy creation and mounting features did not perform as expected, limiting usability in editing timelines.
There was confusion around the best workflow for handling proxies between Shade and Adobe Premiere.
The company was uncertain about how subscription limits, file sizes, and bandwidth throttling impacted their experience.
Existing proxy workflows were inefficient and fragmented, requiring multiple platforms and complicating team collaboration.
How Shade Would Change Their Workflow
By optimizing upload settings (such as bandwidth throttling) and fully leveraging Shade’s desktop application and mounted drive, the company can streamline proxy generation and management within a single platform. Shade’s cloud-native proxy workflow enables faster uploads and real-time access to proxies directly in video editing software, eliminating the need for external proxy creation. This simplifies the content pipeline, reduces wait times, and enhances collaborative editing across the team.
Benefits
Faster, more reliable upload and ingestion of raw video files through optimized bandwidth use.
Native proxy creation and mounting within Shade improves timeline performance and editing efficiency.
Centralized asset management reduces dependency on multiple cloud storage services.
Simplified, scalable workflow supports growing teams and increasing content volume.
Enhanced collaboration with shared access to proxies and raw assets without local storage constraints.