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Video Marketing Company Consolidating NAS Storage and RAID Arrays
Company Situation
The company operates a video marketing company with a small, hybrid team setup—three in-office editors plus the owner. They manage a substantial volume of media assets, currently storing approximately 70 terabytes on a local server accessible via cloud. Their workflow relies heavily on on-premises hardware, including NAS storage and individual RAID drives at each editor’s workstation.
Existing Workflow
Media is archived on a NAS, which serves as the primary storage and backup location. Editors work primarily in-office, editing media directly from their local RAID arrays. The NAS acts as the archive, while individual workstations handle active editing projects. The company also retains older media for past companies without charging for storage, leading to increasing data management costs.
Issues with the Existing Workflow
No local indexing or search capability for the NAS, making it difficult to quickly find specific assets.
Lack of remote editing capabilities limits flexibility, especially for scaling or working with freelancers.
Backup strategy relies on the NAS and RAID setups but lacks an active, searchable backup solution.
Company faces rising costs and complexity in maintaining legacy media storage for long-term companies without an efficient monetization or management approach.
Upload speeds and network limitations present challenges for cloud-based workflows.
How Shade Would Change Their Workflow
Shade offers a cloud-centric platform designed to complement and back up the existing NAS infrastructure. By integrating Shade Vault as an active backup tier, the company can securely archive media while gaining powerful search capabilities via AI-driven metadata tagging and indexing. Shade’s platform mimics the familiar feel of a hard drive but enhances remote accessibility, enabling editors to work from anywhere with fast download speeds after initial uploads. The built-in review and approval tools also streamline company communications and project workflows, eliminating the need for separate platforms. Pricing is storage- and user-based, allowing the company to pass on cloud storage costs to companies who want their media preserved securely.
Benefits
- Enables advanced, AI-powered search across all archived media for fast retrieval.
- Provides a cloud-based backup solution to safeguard against hardware failure or disasters.
- Facilitates remote editing capabilities to scale the team and work flexibly.
- Offers integrated review and approval workflows to improve company collaboration.
- Allows monetization of legacy media storage by passing cloud costs to companies.
- Simplifies media management with a single platform that acts as a metadata source of truth.
- Supports seamless integration with existing NAS and local RAID setups.
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