Nonprofit Media & Marketing Company Consolidating Dropbox and Google Drive

The company operates within the nonprofit and faith-based media and marketing sector, supporting organizations such as churches and charitable groups. Their marketing team consists of seven members, including brand directors, project managers, designers, and media producers, with a broader company size of approximately 65 employees. The team is distributed geographically across multiple locations including regional offices and international remote workers, collaborating with external freelancers throughout North America and Europe.

The company currently relies heavily on Dropbox for storing and sharing their digital assets, managing around 9 terabytes of content within a 12-terabyte storage limit. They maintain a structured filing system on Dropbox but face challenges in consolidating assets scattered across various platforms, such as legacy Google Drive folders and multiple hard drives. Internal communication and asset review primarily occur via Slack, where links and feedback are shared in threads. Contractors and freelancers receive files by downloading from shared links, requiring manual coordination to ensure all project assets are collected and preserved.

- Approaching maximum storage capacity on Dropbox, risking workflow disruption or additional costly storage purchases. - Fragmented asset locations causing inefficiencies in asset retrieval and consolidation. - Manual, cumbersome processes to onboard contractors and ensure all project files remain intact, leading to lost or missing assets. - Limited access controls and collaboration tools for a dispersed team including remote employees and freelancers. - Reliance on multiple platforms and manual communication channels for review, approval, and asset sharing, increasing the risk of miscommunication and versioning issues.

Shade offers a cloud-native media storage and collaboration platform that can seamlessly consolidate dispersed assets into a single, scalable environment. With Shade, the company’s entire marketing team, along with external contractors, could access and collaborate on content directly within the platform without needing local downloads. This would simplify the management of permissions and asset versioning, ensuring compliance with corporate data policies. Shade’s integrated review and approval workflows would streamline feedback and reduce reliance on external communication tools, enhancing productivity for a distributed and remote team.