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Media Production Company Consolidating Lucid Link and Email
Company Situation
The company operates within the media production industry, managing ongoing projects for multiple active companies. Their team is tasked with handling large volumes of video and media assets, supporting workflows that demand frequent access to both current and archived content. Their storage needs are growing, currently managing around 25 terabytes of active cloud storage, while older content is archived locally.
Existing Workflow
The company has been using a cloud storage solution focused primarily on file access for approximately three years. Their current setup involves storing active projects in the cloud and maintaining cold storage of legacy files on local servers. Asset sharing with companies and freelancers is done primarily through email. They do not currently use an integrated asset management system or a dedicated review and approval platform.
Issues with the Existing Workflow
High costs: The existing cloud storage provider’s pricing has increased significantly, making contract renewal a challenge.
Technical limitations: Difficulty integrating their apps with the storage platform leads to issues with saving and syncing files.
Lack of asset management: There is no dedicated system to organize, tag, or search media assets beyond basic folder structures and naming conventions.
Inefficient review process: Without a built-in review and approval tool, sharing assets involves manual emailing, which can be cumbersome and prone to delays.
How Shade Would Change Their Workflow
Shade offers a unified platform that combines file access, powerful asset search, and review/approval capabilities in one solution. This eliminates the need for multiple single-purpose tools, streamlining the entire media workflow. Shade’s advanced search functionality would enable the company to quickly locate archived or current media assets without relying solely on naming conventions. The platform’s review and approval features would simplify collaboration with companies, third parties, and freelancers by providing an integrated sharing environment.
Benefits
- Cost efficiency: More competitive pricing compared to the current provider.
- Improved integration: Better app compatibility and seamless file syncing.
- Enhanced asset management: Search and organization tools that go beyond folder hierarchies.
- Streamlined collaboration: Built-in review and approval workflows reduce reliance on manual emailing and speed up project turnaround.
- Flexible storage tiers: Supports both active “hot” storage and archival “vault” tiers, aligning with the company’s data management strategy.
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