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Media Production Company Consolidating Adobe Premiere Pro and AWS

Company Situation

The company operates within the media production space, managing a team that handles large volumes of raw video footage. Their workflow involves multiple team members including IT administrators and video editors who collaborate on video projects. The scale of their operations involves long-term storage needs and frequent use of cloud platforms to manage media assets.

Existing Workflow

Currently, the company edits video content primarily using Adobe Premiere Pro with raw footage stored across various platforms. They utilize AWS for storage, sometimes leveraging it for website hosting and other times simply for media storage. Local storage options like SharePoint and a Network Attached Storage (NAS) device are also part of their setup. However, these solutions present challenges related to space limitations and remote access for editors working outside the office.

Issues with the Existing Workflow

Difficulty organizing and managing large volumes of raw video footage. Uncertainty about proper use of AWS cold storage, complicating long-term asset management. Limited storage space on local NAS devices and SharePoint. Inadequate remote access solutions for editors working offsite. Cold storage assets are not integrated into the editorial workflow, creating barriers for reuse and retrieval.

How Shade Would Change Their Workflow

Shade provides a purpose-built media management platform that integrates seamlessly with existing cloud infrastructure like AWS. It offers a web-based and desktop application supporting both online and offline workflows. Shade’s organizational structure using drives, views, and collections simplifies media categorization and access tailored to user roles, such as editors or reviewers. Shade’s accelerated uploader optimizes transfer speeds for large RAW video files and adapts to varying internet conditions by allowing users to throttle upload/download speeds. This flexibility ensures remote editors can effectively access and work with media assets. Additionally, Shade supports cold storage management by enabling easy retrieval and reintegration of archived content into active workflows, overcoming the company’s previous cold storage challenges.

Benefits

  • Streamlined organization of large media libraries with customizable drives, views, and collections.
  • Enhanced upload and download speeds with intelligent throttling for variable internet connections.
  • Simplified remote access for video editors, supporting both online and offline editing workflows.
  • Improved integration with AWS for scalable, cost-effective long-term storage and archive retrieval.
  • Role-based access control allowing efficient collaboration between IT, editors, and reviewers.
  • Reduction in storage costs and complexity by optimizing cold storage usage without disrupting workflows.