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Event Media Team Streamlining Live Coverage with Frame.io
Company Situation
The company operates in the event media production industry, specializing in providing photo and video coverage for a wide range of activations including pop-ups, conferences, and other live events. Their team size varies depending on the event scale, from a single videographer for smaller activations to a full crew of up to ten for large conferences. Their editing team has primarily operated remotely but is transitioning toward a hybrid model with newly hired in-person editors to improve turnaround times and quality control.
Existing Workflow
Currently, their workflow relies heavily on physical hard drives (T7 and T9 models) for transporting large media files between videographers and editors. When physical transfer is not possible, Dropbox is used as a fallback, requiring time-consuming upload and download processes. For video review, they use Frame.io. This multi-tool approach creates a fragmented environment where files need manual relinking, and multiple platforms are required to manage storage, transfer, and review.
Issues with the Existing Workflow
Dependence on physically moving hard drives causes delays and logistical challenges.
Remote editing leads to inconsistent delivery times, risking project deadlines.
Manual relinking of projects due to disconnected file storage increases errors and inefficiencies.
Uploading and downloading large files to Dropbox slows down workflows, impacting same-day or overnight edits.
The fragmented use of multiple platforms (hard drives, Dropbox, Frame.io) leads to complexity and potential data mismanagement.
How Shade Would Change Their Workflow
Shade offers a unified platform that consolidates storage, file transfer, and project review into a seamless workflow. By replacing physical drives and disparate cloud services, Shade enables editors to directly work on media files remotely or in person without the need for manual relinking or lengthy uploads/downloads. The platform’s compatibility with popular editing software (such as Adobe Premiere) means editors can access full-resolution media directly through Shade, improving turnaround time and reducing risk of missing files or version issues. Additionally, Shade supports scalable options from pay-as-you-go to enterprise-level partnerships with onboarding and training, aligning with the company’s growth and evolving team structure.
Benefits
- Eliminates reliance on physical hard drives, reducing logistical delays.
- Streamlines file access and project relinking, minimizing errors and rework.
- Accelerates editing turnaround with direct editing on full-resolution files.
- Simplifies workflows by consolidating storage, transfer, and review in one platform.
- Supports flexible engagement models to fit growing and shifting team needs.
- Enhances visibility and control over in-person and remote editing teams.