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Creative Media Company Focusing on Video Post-Production
Company Situation
The company operates within the creative media production sector, focusing on video editing and post-production services. Their team consists of a small in-house group of three full-time editors working together in a shared office environment, supplemented by occasional freelancers who generally work onsite. Their projects often involve long-term company relationships, with footage and assets revisited over multiple years.
Existing Workflow
The team currently uses a combination of local hardware and cloud services to manage their media assets. Active editing projects are stored on SSDs, facilitating fast access and collaboration within the office. These projects are backed up to a network of Western Digital servers and other storage devices connected to a central computer. For cloud backup, they have Blackblaze set up but have not fully utilized it due to performance and usability issues. They also upload video content to Frame for company feedback.
Issues with the Existing Workflow
The team experiences workflow disruption due to having to physically connect external drives to access archived footage, which slows down the editing process.
Their current cloud backup solution (Blackblaze) is underutilized and perceived as slow with a cumbersome user interface, limiting their ability to securely store and retrieve company projects online.
There have been past incidents of drive failures and incomplete backups, leading to concerns about the safety and accessibility of older footage.
Managing multiple storage devices without seamless integration causes inefficiencies and risks in asset management.
How Shade Would Change Their Workflow
Shade offers a modern, cloud-based solution with an intuitive user interface that would enable the team to securely back up their media assets online with ease. Shade’s platform can make all files instantly searchable and accessible without the need to physically connect external drives, streamlining the review and retrieval process. Its built-in review and collaboration tools could replace Frame, simplifying company feedback workflows. Additionally, Shade’s scalable cloud storage can accommodate the company’s large data volumes, providing peace of mind with secure, reliable backup of both current and archival footage.
Benefits
- Instant access to all archived footage without manual drive connections
- Enhanced data security and reliable cloud backup for peace of mind
- Improved user experience with a sleek, modern interface
- Integrated review and collaboration tools reducing reliance on third-party platforms
- Scalable storage solutions tailored to large media libraries
- Streamlined workflow minimizing disruptions during editing and post-production