Back to Workflows
Consumer Health Services Company Consolidating RAID arrays and AI semantic search
Company Situation
The company operates within the consumer health services sector, managing a sizable creative team responsible for video production, graphic design, catalog creation, web design, and copywriting. Their team is distributed remotely across multiple East Coast locations, including Washington D.C. and North Carolina, necessitating seamless collaboration across different time zones. The company also manages a large archive of legacy media assets accumulated over approximately 30 years.
Existing Workflow
Currently, the company’s video production team relies on multiple siloed storage solutions, including RAID arrays located in different offices. Their workflow involves physically transferring media via sneaker net methods, which is inefficient and cumbersome for a remote team. The team also supports media buyers who frequently request access to specific assets, requiring constant manual intervention. For remote video collaboration, they lack a streamlined live working solution. Their search capabilities are limited, making it difficult to locate specific footage or metadata without extensive manual effort.
Issues with the Existing Workflow
Fragmented storage systems causing difficulties in centralized access and management
Time-consuming manual transfers of large media files due to remote collaboration challenges
Inadequate search functionality, forcing media buyers and internal teams to repeatedly request asset retrieval assistance
Absence of an integrated review and sharing platform for company feedback and collaboration
High costs and complexity associated with existing vendor solutions that offer piecemeal features at premium pricing
Difficulty in managing and searching through decades of legacy media content
How Shade Would Change Their Workflow
Shade offers a unified platform that consolidates media storage, search, review, and remote access within a single system. By uploading all media assets to Shade’s shared drives, the company gains a user-friendly file tree interface similar to familiar cloud storage solutions. Shade automatically generates proxies and scrubbable previews, enabling fast playback and review directly within the platform. Its advanced AI-powered semantic search allows users to find footage based on dialogue, visual content, and metadata — dramatically improving asset discoverability. Shade also supports annotated commenting and sharing links for streamlined internal and external collaboration. For remote video editing and real-time access, Shade’s “Shade of Smart” remote access tool provides native-like performance without the need to move or duplicate large files. Importantly, Shade’s all-in-one platform is designed to be cost-effective, avoiding the need to cobble together multiple expensive vendor solutions.
Benefits
- Centralized, cloud-based media storage accessible to a remote team across different locations
- AI-driven semantic search enabling fast, intuitive discovery of specific assets, including through visual content recognition
- Built-in review and collaboration tools including commenting, annotation, and secure sharing links
- Native-like remote video editing capabilities via Shade of Smart, eliminating the need for sneaker net or multiple tools
- Cost savings through an integrated platform that replaces multiple expensive, fragmented solutions
- Cross-platform compatibility supporting both Mac and PC users with minimal setup
- Efficient management and accessibility of decades of legacy media archives
Technologies Used
Want to see how Shade can improve your workflow?
Book a Demo