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Cloud Media Company Streamlining Multi-Cloud Storage Management

Company Situation

The company operates within a cloud-centric media management environment, having fully transitioned from on-premise file servers to a cloud-first infrastructure. Their team includes senior IT and systems administrators with extensive experience, managing large-scale digital asset workflows. Their data footprint is substantial, currently housed primarily in AWS S3 buckets with plans to replicate storage in Wasabi S3-compatible buckets, reflecting a multi-cloud approach.

Existing Workflow

The company replaced traditional file servers with LucidLink, a cloud-native file system solution, to manage their media assets. LucidLink serves as the backbone for their active file access and collaboration, enabling remote and distributed teams to work directly with cloud-stored content. Their current setup involves storing media assets in AWS S3 and Wasabi buckets, leveraging cloud storage for scalability and accessibility. They are exploring options to ensure flexibility and cost control, including potential migrations or multi-provider strategies.

Issues with the Existing Workflow

The company’s primary concern centers around vendor lock-in and pricing unpredictability with their existing LucidLink subscription. They seek assurance of flexibility should costs rise or service terms change. Additionally, they require a seamless migration strategy that preserves metadata, folder structures, and file integrity without disruption to ongoing operations. The company is also interested in optimizing storage architecture, including active and archival storage tiers, while maintaining low latency and avoiding egress fees—challenges inherent in their current cloud storage deployment.

How Shade Would Change Their Workflow

Shade offers a direct alternative to LucidLink with enhanced features tailored for large-scale media workflows. Shade’s solution allows companies to either migrate their data onto Shade’s platform—leveraging Cloudflare R2 for active storage and Cloudflare’s archival solutions—or maintain existing storage infrastructure through a “bring your own storage” model. This flexibility means the company can point Shade agents directly to their existing S3 or Wasabi buckets without moving data, preserving investment and minimizing migration effort. Shade’s dedicated migration team handles all aspects of data transfer when migration is desired, ensuring metadata, folder structures, and file integrity remain intact. The platform’s architecture supports rapid indexing and scalable storage, enabling seamless collaboration with lower latency and no egress charges between active and archive tiers.

Benefits

  • Vendor flexibility and avoidance of lock-in
  • Dedicated, hands-off migration service preserving all file metadata and structure
  • Support for bring-your-own-storage model to leverage existing cloud infrastructure
  • Scalable storage options using Cloudflare’s high-performance active and archival services
  • Reduced latency and elimination of egress fees between storage tiers
  • Ability to rapidly onboard large datasets (average customer ~70 TB) with scalable migration plans
  • Enhanced feature set beyond legacy cloud file systems for media collaboration