Broadcast Studio Streamlining Multi-Cloud Storage for Global Expansion
Company Situation
The company operates in the media and entertainment industry with a focus on multi-language broadcast channels, including English and Urdu. Their team consists of around 40 to 50 employees, primarily based in one central location with plans to expand globally to countries like Tunisia, Turkey, and Bangladesh. The core post-production team includes editors, designers, motion graphics artists, and producers, collectively supporting a diverse array of programming such as political shows, kids’ entertainment, and documentaries.
Existing Workflow
Currently, the company relies on multiple cloud storage platforms such as Dropbox, OneDrive, and Google Drive to share and collaborate on large video files across their distributed teams. They also maintain backups on a local NAS server. Editors and producers access different drives depending on project assignments, requiring multiple logins and causing confusion. Large files—sometimes up to 1.5 terabytes per episode for documentaries—are regularly transferred between locations, with typical shows ranging from 100 to 200 gigabytes per episode.
Issues with the Existing Workflow
- Multiple storage platforms cause inconsistency and confusion among team members and producers.
- Editors need access to several different accounts and platforms, complicating collaboration.
- Large file sizes and distributed teams create bottlenecks in uploading, downloading, and reviewing footage.
- Lack of a unified system for review and approval slows down the post-production process and hinders communication.
- Growing team size and geographic expansion increase the complexity of managing projects and ensuring everyone stays on the same page.
How Shade Would Change Their Workflow
Shade offers an integrated solution that consolidates the entire post-production workflow into a single platform. With features such as in-video commenting and time-coded review tools, producers and editors can collaborate seamlessly in real time without juggling multiple storage services. Shade’s scalable storage and user management plans accommodate large file sizes and growing teams, enabling smooth global collaboration. By centralizing active projects on Shade, the company can maintain backups externally while streamlining daily operations and communications through one dedicated environment.
Benefits
Unified platform for storage, review, and approval, eliminating confusion from multiple tools.
Real-time commenting and time-coded notes facilitate faster and clearer feedback loops.
Scalable storage plans supporting terabyte-sized projects and growing user counts.
Simplified user access with centralized logins, reducing onboarding friction.
Enhanced collaboration across geographically distributed teams ensuring everyone stays aligned.
Enterprise-level security and support tailored for complex media workflows.